Social Media Admin & Analytics
Gain full administrative control over your social media network with a powerful admin dashboard. Monitor and fine tune your platform performance with actionable insights and analytics data.
Control & Fine Tune Your Social Media Network With a Powerful Admin Dashboard
Gain full control and fine tune every aspect of your social media platform with our admin dashboard. Manage social media users, posts, media, groups, notifications and more from a single interface.
Manage Users:
Search and find user accounts by name, username, email, phone no. etc and see details of the user.
Place a user account in suspension or completely deactivate it.
Audit the user activity: content posted, friends requests sent, comments made, groups joined, groups exited etc
Take action on Reports and Complaints:
Track the list of complaints, view details, update their status or assign to another admin for further inspection.
Inspect reports and complaints and take necessary action including: blocking and deleting posts, suspending or deactivating user accounts.
Manage Social Media Content:
List, Search and View social media content posted by users and flag inappropriate photos and videos
Take action on inappropriate content by blocking or deleting the media files
Place restrictions on the type and size of media files a user can post
Manage Groups and Communities:
List and Search Groups and Communities and view: group details, group admin and member details, group posts, media files.
Take action on groups in violation of platform policy by suspending or deactivating the groups and its members
Adjust Group Settings including: Who can create (public or private) groups, Who can discover public groups, Who can join groups and how and limits on group size.
Manage the Platform:
Send platform wide administrative posts, notifications, platform updates and notifications.
Place the platform under maintenance mode for upgrades and maintenance activities
Manage a hierarchy of administrators and supervisors with specific roles and access controls.
Gain Actionable Insights with Our Powerful Analytics Dashboard
Gain Insights and make better data driven decisions with our fully customisable analytics dashboard. Our end to end integrated data analytics system allows us to gather user and platform data, collate and organise and generate actionable visual reports.
User Statistics:
User growth statistics for the past day, month, weeks and years organised by demographics and regions.
Statistics of User Logins, Active Users, Time Spent and growth rate over periods of time.
Content Statistics:
Statistics on User Generated Content: Content Types, Media, Distribution and Growth Rates over a period of time
Distribution of Content Creators and Content Consumers and change in dynamics over periods of time.
Engagement Statistics:
Statistics of Post Engagement: Average, Mean and Distribution of Post Likes, Comments, Shares, Bookmark and Saves.
Statistics of User Engagement: People’s network strength and growth of friends and followers over a period of time.
Community Statistics:
Statistics of creation and engagement of groups and communities over a period of time organised by categories and regions.
Group activity and engagement statistics and their growth rates.
Revenue Statistics:
Platform revenue statistics organised by source such as Ads, Subscriptions, Premier Content, Creators and other sources
Ad Revenue statistics: Impressions, Clicks, Cost Per Click organised by user demographics and region.
Empower Users with their Performance Metrics and Post Insights
Give your social media users access to their performance and engagement metrics. Provide content creators information on how well their posts are performing and provide insights for increasing engagement and reach.
User Should be able to visualise:
Content Performance metrics such as post impressions (how many times the post is shown to other people), reach (the number of users to whom the post was shown) and views (how many times a user actually viewed the post).
Engagement Metrics such as post interactions, likes, comments, bookmarks, replies, clicks on links within the post.
Video Metrics such as video clicks, total and average watch time.
Audience Metrics such as total number of followers, contacts, audience demographics, message conversations and profile visits.
Customise and Fine tune the Recommendation and Feed Algorithms
The social media algorithms make critical decisions to improve engagement and performance. They include algorithms that decide which posts to show to whom and which user to recommend for following. We provide complete control over the algorithms for you to fine tune and adjust specifically to your community.
Timeline/Feed Algorithm: The feed or timeline is the curated list of posts that are shown in the main page of the app. The timeline algorithm chooses (and orders) the set of posts that are most relevant and interesting for each user at a given moment.
User Recommendation Algorithm: The platform frequently recommends interesting people in the platform to others for following. The algorithm evaluates and finds the most relevant people considering the users existing connections and interests.
Algorithm Signals
The algorithms analyses signals from a wide variety of sources to determine the best posts and people to recommend. These include:
The users friends and followings, topics of interest and location.
The users previous view history, posts clicked, videos views, topics subscribed to and groups joined.
Post authors’ relationship to the user, his friends and followers strength and his content popularity.
The content and media type of the post, how others viewed and interacted with that post.
How this user reacted to posts of this nature in the past.
how this user reacted to posts from this author in the past.
Is the post shared or shown interest by this users close connections.
Based on these signals the algorithms try to predict the possible response of the user to the posts and ranks them.
With complete control over how this algorithm works, you can determine the signals to use and the criteria to apply for the recommendations and build a powerful social media applications fully customised to your requirements.
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